The Mat

Effective Web Design for Your Yoga Studio

As yoga continues to grow in popularity, there are an ever increasing number of yoga studios operating in your area. How can you set your studio apart from the competition and let people know what you have to offer? As the first point of contact for new clients and an […]

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The Importance of Quality Content Marketing for Yoga Studios

When it comes to marketing yourself and your yoga business, one of the best ways to differentiate yourself is to show off your unique voice and expertise through content marketing. Yoga studio content marketing is a strategic marketing approach that involves the creation and dissemination of specialized content that educates […]

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5 Ways for Yoga Studios to Get Started with Social Media

As you know, it’s critical that you create a Social presence for your yoga studio. Users look to social media to find recommendations from their trusted network with regards to buying products and services. Most times, a recommendation from a friend is all it takes for you to get a […]

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Why Google+ is Good for your Yoga Studio

Google+ was a late arrival to the social network party. Many yoga studio owners already have a Facebook and/or Twitter accounts set up for their studio and they can’t imagine having to manage yet one more account. We recently published an article about how to use social media to drive […]

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5 Things Every Yoga Studio Owner Needs to Know About SEO

If you are like most yoga studio owners, you are new to SEO (Search Engine Optimization). Search Engine Optimization is actively impacting the ranking of a website in a search engine’s organic results (organic means you are not paying for advertising). We have spent years learning and fine-tuning our SEO […]

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Does your Yoga Studio Website Need a Redesign?

One of the biggest mistakes we see yoga studio owners make is neglecting their digital presence. Many owners believe that simply having a website and perhaps a couple of social media accounts is all it takes to be successful on the web. While that may have been true 10 years […]

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10 Tips for Better Yoga Studio Email Marketing

While some yoga studio owners have set aside email marketing in favor a social media and search engine optimization, our data shows that they may be making a mistake. Your customers check their email every day, multiple times a day. Studies actually show that the average person checks their email […]

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